Specialist Insurance &
Risk Management


Sports Alive Ltd is a world-leading provider of all types of sports insurance along with bespoke competition and promotion cover, offering bespoke solutions for clients for over 20 years.


One stop shop for all things Sports Insurance

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Bespoke Insurance Services To Fit All Needs


Serious injuries happen unexpectedly, especially in the world of sport. Sports Alive offer specialist Personal Injury Cover, providing protection against serious injuries and gives you the financial support you need to focus on recovery.


Sports Alive provides contractual bonus insurance in the event of a big bonus payment being paid to a driver, sports association, team or player. By insuring with Sports Alive, we take responsibility for the payment of bonuses on your behalf, in return for an insurance premium at a fraction of the cost.

We’ve been partnered with BTCC driver Tom Oliphant for a number of years now, and we also work with other teams and drivers in the BTCC and other Motorsport series, including Max Coates in the MINI challenge.

We also offer on & off track cover for peace of mind!


Whether you’re a Personal Trainer, Coach, Team or Sports Physiotherapist then our Specialised Sports Public Liability will give you peace of mind when dealing with the public. Public liability is a form of business insurance designed to cover compensation or legal costs if members of the public or customers claim they have experienced personal injury or damage to their property as a result of your work.


From Sports Businesses, Organisations, Sports Associations, Governing Bodies, Recreation Grounds, Leisure Facilities and Sports Education Providers we can offer bespoke insurance plans to suit. Covering a number of areas, we are here to help incase of crisis so you’re able to focus on providing your services. 


Sports Alive offers a wide range of EVENT and COMPETITION insurance coverage, as well as offering bespoke solutions to companies looking to run their own specialised events and competitions. CONTACT US today for more information.


Sports Alive are a world-leading provider of Motorsport and Track Day insurance, offering bespoke solutions for clients for over 18 years. Visit our sister website designed specifically to cater for all your motorsport needs.


Not only do we run COMPETITIONS, insure MOTORSPORTS COMPETITORS & TEAMS, and offer a wide range of EVENT INSURANCE; Sports Alive also offer the widest range of Recreational and Sports Club insurance policies across all industries, ranging from Personal Injury Insurance to Building Insurance, and Employers Liability Insurance to Rocket Insurance (well, maybe not the last one, but you get the idea!). Challenge us with your insurance needs.


Given the current sporting situation surrounding the Coronoavirus outbreak, now is the perfect time to start planning for 2021! Whether you want to run a SAFE CRACK event in the spring, or a HOLE IN ONE competition in the summer, you need to be thinking about it now to allow plenty of time to work out your requirements. The Winter Break is also the time to be negotiation contracts with your staff / players / drivers, so why not include CONTRACTUAL BONUSES as part of the negotiations?


Here at Sports Alive Motorsport we pride ourselves in our ability to work closely with Drivers and Teams to offer them the best possible cover. We will be able to hand craft your package from the ground up including everything you require, that way you can have multiple products all under one roof. Our liability insurance can cover all aspects of racing:

  • Cover whilst practicing, testing and competing.
  • Pit Lane / Paddock included
  • Policies can include sponsors, drivers and team members / helpers
  • UK / European or worldwide territorial limits.


We’ve teamed up with MySuperCar to bring you live coverage of their events! You can catch them live through our Facebook feed or right here!


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